
RWS Global Brings Halloween to Life Around the World
As Halloween continues to grow into one of the most important and commercially significant seasons for attractions worldwide, RWS Global is once again leading the way. This season, the company is producing and operating more than 40 Halloween activations across the globe and casting over 2,500 scare actors, making it one of the largest producers of Halloween experiences in the world.
From Europe and North America to Asia and the Middle East, RWS Global is delivering unforgettable seasonal experiences for guests at renowned attractions including Alton Towers Resort, Thorpe Park, Chessington World of Adventures, Gardaland, Heide Park, Hersheypark, Elitch Gardens, Santa’s Village, Story Land and multiple LEGOLAND Resorts worldwide.
The breadth of RWS Global’s Halloween expertise spans every aspect of the guest experience, from concept development, show writing and haunt production to scenic fabrication, costumes, makeup and performer management. Whether creating family-friendly adventures or intense scare experiences, RWS Global transforms attractions into immersive worlds that drive guest engagement and seasonal attendance.
Among this year’s standout projects is Tenement at Thorpe Park, a fully immersive pitch-black scare maze that challenges guests to navigate an abandoned building using only a shared light source.
At Alton Towers Resort, Dine with the Dead blends live performance, F&B, storytelling and immersive design to transform a sinister dinner party into an unforgettable theatrical experience.
Meanwhile, Brick or Treat Street is delighting families at LEGOLAND Resorts around the world, inviting guests to explore the homes of LEGO Minifigure Monsters through a playful, interactive Halloween adventure.
These experiences represent just a glimpse of RWS Global’s global Halloween portfolio. As attractions continue to seek innovative ways to engage guests and extend seasonal visitation, RWS Global remains the partner of choice for bringing world-class haunts, immersive storytelling and unforgettable moments to life at scale.