Global Sports Productions
The world’s greatest sporting moments deserve more than logistics. They deserve spectacle. Through RWS Global Sports, we deliver global sports productions that turn stadiums into stages: opening ceremonies, closing ceremonies, fan experience activations and large-scale live entertainment for leagues, federations and major event organizers worldwide.
What We Deliver
Opening and Closing Ceremonies Large-scale, broadcast-ready ceremonies that electrify audiences and set the tone for the competition ahead. Live performance, choreography, staging and technical production at stadium scale. Every seat in the house feels front row.
Fan Experience Zones Immersive entertainment activations that extend the fan experience beyond the field of play: interactive zones, branded entertainment and live programming inside fan villages and stadium concourses. Your fans stay longer, engage deeper and leave with unforgettable memories.
Halftime and Intermission Shows Exhilarating live entertainment programming designed for broadcast and in-venue audiences, with performers, production design and technical execution aligned to your event’s brand.
Award Presentations and Special Ceremonies Polished, precisely staged moments integrated into competition schedules: medal ceremonies, MVP presentations and other milestones that deserve the same production value as the main event.
We draw on the full resources of our platform: in-house creative development, direction, choreography, global casting, technical production and operations teams capable of managing multi-venue deployments simultaneously.
Proven at the Highest Level
- Named Agency of the Year at the 2025 Sports Technology Awards
- Delivered immersive sport presentation for the Paris 2024 Olympics across 37 venues and 54 sports
- Serving the NFL, Rugby World Cup, Invictus Games, FIBA and UEFA
Common Questions
Can you handle multi-venue deployments? We delivered across 37 venues and 54 sports simultaneously at the Paris 2024 Olympics. Our operations teams are built for exactly this scale, backed by 100,000+ sq ft of production studio space in New York and London.
Do you handle casting and operations too? We manage the full lifecycle: creative development, production, casting, technical infrastructure and on-site operations. 8,000+ performers and technicians placed annually across all our productions. One partner from concept to closing ceremony.
Let’s Plan Your Event
Whether you’re organizing a major championship, league event or multi-venue fan activation, we’re ready to bring the spectacle your fans deserve.
